Resources to Accelerate Dealer Growth
Great Lakes Companies ® 616 West Centre Avenue | Portage, MI 49024
With respect to everyone's health, we are a tobacco-free company. No lit, electronic, or smokeless tobacco or nicotine products are to be used or consumed on the premises.
We are the training and development company with the depth of resources needed 
to generate growth in every area of your dealership.
FSM Academy
The Great Lakes Academy
Monday - Friday, July 8-12
Portage, Michigan

Gear up financial managers over 5 days of in-depth training and increase your PRU by up to $400.
Nationally recognized instructors.
Sales Essentials
 TBD
TBD, Michigan

Build solid sales performance and learn to be a top performer with Dave Johnston, former Auto Nation National Trainer.
AFIP Boot Camp
Tuesday - Wednesday, April 16-17
Portage, Michigan

State and Federal Consumer Regulation Education for Sales Managers, Desk Personnel, and F&I Practitioners. Certify in just 2 days!
Appearance Academy
Thursday, April 18
Portage, Michigan

Improve sales penetration through increased product knowledge, objection handling, and presentation.